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Why AI is forcing us to rethink data governance culture

For too long, data governance has been framed as a constraint as opposed to the competitive advantage it ought to be. Which is exactly why Federico Frumento, Senior Data Governance Manager at Vodafone, makes the case for governance as a business enabler—one that helps organizations move faster, make better decisions and achieve real commercial outcomes.

By reframing governance around commercial outcomes in an era of generative AI, organizations can create a powerful “carrot” for investment—one that makes the connection between data quality and trustworthy AI impossible to ignore. Because, in the end, lasting impact comes from treating data governance as a collaborative discipline, where flexible frameworks adapt to real business needs and bridge business and technical teams to drive meaningful, cultural change.

Topic: Data governance

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