June 12, 2025 
11:00 AM ET The success of any data strategy hinges on its alignment with business objectives. While Data Leaders understand the critical role of data management and governance, articulating that value in a way that drives executive buy-in and long-term commitment and investment remains a challenge. To bridge the gap between data strategy, business goals, and real-world use cases, Data Leaders must craft a compelling narrative that clearly demonstrates how data management and infrastructure initiatives contribute to growth, efficiency, and profitability.
In this session, you will gain practical insights to:
- Align Data Management with Business Strategy – Learn how to position data as a strategic enabler, not just an operational necessity
- Prove Data’s Value for Long-Term Success – Build a case for why data management is mission-critical and resilient to shifting market trends
- Use the 3Vs of Data Storytelling – Develop a powerful communication framework using Vocabulary, Voice, and Vision to drive stakeholder engagement and funding
About Scott: Scott Taylor “The Data Whisperer” has helped countless companies by enlightening business executives to the strategic value of master data and proper data management. He focuses on business alignment and the “strategic WHY” rather than system implementation and the “technical HOW.” At MetaMeta Consulting he works with Enterprise Data Leadership teams and Innovative Tech Brands to tell their data story.
