Delivering business value through deeper data understanding
The mouseover data definitions have helped to drive a deeper understanding of data across Adobe. The team has seen an uptick in the number of people who want to dive deeper into the definition and dataset information within the Collibra solution after seeing the mouseover. Today, Adobe has 50 to 100 unique Collibra users per day via this channel. As of the summer of 2018, more than 4,000 unique users had come into Collibra to get information, which is about 22% of Adobe’s employee population.
Moving forward with fresh projects to deepen the data culture
Thanks to the success of the Tableau integration and Collibra Connect, the Adobe team has undertaken other initiatives. They have integrated Microsoft PowerBI with Collibra using a similar technological approach. Adobe has also integrated its customer relationship management system (CRM) with Collibra, so that definitions can be pushed into the CRM. For this project, Adobe uses APIs that reach into Collibra.
Adobe has also created an acronyms glossary for the thousands of acronyms that are used across its businesses. The team scoured Adobe’s Wiki pages and harvested acronyms off of them and pushed them into Collibra. They then re-pointed all of the Wiki pages back to Collibra. As a result, acronyms are being managed consistently and employees are now obtaining the correct meanings for acronyms every time.
Building on this, Adobe created an employee assistant chatbot. Employees can type an acronym into Adobe’s internal chat interface and the chat will look up the acronym and return the full term. Alternatively, employees can type in a business or data term and receive the definition. For example, if an employee types in the term “annual recurring revenue,” the chatbot will come back to the employee with a list of the top search results from Collibra, a link to the entire list of search results in Collibra, and the definitions for each one of the top three search results. The Adobe team built it themselves, using out-of-the-box Collibra API calls.