Data presents a major opportunity for businesses that are set-up to handle its volume and diversity. However, the flood of data can represent a risk — that potential insights go untapped, customer needs go unmet, and compliance challenges become a costly concern.

Data needs to be managed seriously. It needs to be clear and available. It needs better processes and more involvement from people across departments. Do these concerns sound familiar within your organization?

Watch this video to hear Collibra co-founder and CEO, Felix Van de Maele, share why modern businesses need a Data Intelligence strategy that evolves beyond data management to include context, collaboration, data usage, and automation.