Meeting your future team:

Collibra is seeking a Director of Industry Marketing to champion our vertical GTM initiatives. Working as one Collibra, you will oversee industry marketing and enablement in close collaboration with multiple teams at Collibra. From developing innovative vertical strategies to developing programs, assets, messaging and plans to help attract and retain customers across our key industries you will play a pivotal role in supporting Collibra’s hypergrowth.

The Director of Industry Solutions & Marketing at Collibra is responsible for:

  • Partnering with Product Management and Product Marketing to help educate our partners and technical sellers on platform best practices, how-to-get-started, partner integrations and more.
  • Driving excellence around how we communicate roadmaps, features and benefits internally and externally
  • Establishing technical marketing as a discipline at Collibra and manage one individual who will be looking after competitive and market intelligence
  • Leading efforts to increase the technical acumen of internal technical sellers and help customers better understand value associated with our offers in the market
  • Working with the Customer Success team and our customers to get feedback on usage and roadblocks and leverage insights to create assets designed to accelerate adoption
  • Working with internal teams to champion demos and test drive roadmap
  • Supporting technical partners with proactive communication and enablement.

 

 

You Have:

  • 5+ years of product, solution and industry marketing experience across federal government, healthcare/pharma or financial services in SaaS Enterprise Software, ideally within the Data Management and/or Analytics spaces
  • Experience in segmentation, persona creation and market assessment.
  • Experience creating vertical messaging, high-impact GTM plans, assets, programs, communications and in measuring results.
  • A proven track record of working effectively across field marketing, sales, enablement, product marketing, AR/PR and product management disciplines
  • Ideally you have experience building vertical marketing as a practice from the ground up, because you’ve done it before and possess a keen interest in technology and basic familiarity with technical concepts

You Are:

  • A seasoned product and solution marketer with an analytical mindset who always strives to raise the bar.
  • Passionate about value and outcome-based marketing with a strong understanding of key trends across healthcare/pharma, government and financial services.
  • A strategic thinker who can see the big picture but someone who is also hands-on and can roll up their sleeves to get the work done.
  • Someone who readily absorbs and comprehends new information from formal and informal learning experiences.
  • Comfortable presenting to internal and external audiences, a precise communicator, writer, and a solid team-player who is not afraid to take charge

Measuring Success:

  • Within your first month, you will learn our products and put a plan in place to accelerate adoption across our top verticals.
  • Within your third month, you will have identified your big bets and execute your plan and start to build out vertical marketing programs, assets and communications.
  • Within your sixth month, you will measure, optimize and scale your programs to help our customers accelerate adoption.

Benefits at Collibra:

We strive to provide all Collibrians with competitive and cost-efficient benefits that are aligned to our company values. As a high-growth company, our goal is to offer flexibility and choice with our benefits programs to support the evolving needs of our changing workforce. The specific offerings will differ slightly by region but our {Be}well benefit programs encompass the following strategic pillars:

  • {Be}Healthy: Healthcare for yourself and eligible dependents (inclusive of partners/domestic partners), mental health resources and care, tax-advantaged accounts, income protection, discount programs and more! Additionally, we encourage employees to treat their whole self by offering a bi-monthly calendar of events and programming dedicated to our {Be}well initiatives which focus on wellbeing areas including emotional, professional & social, financial, physical, allyship & belonging and giving back.
  • {Be}With Family: We offer multiple types of leave so that you can spend time with loved ones, including parental leave, caregiver leave and our annual family day. These are all complementary to our culture in which we value output over hours!
  • {Be}Kind: Collibra For Good, Unconscious Bias & Allyship training, Manager Racial Injustice training and Collibra-led fundraisers.
  • {Be}Unplugged: Our paid time off programs include vacation, holidays, sick time and compassionate/bereavement leave. We also offer remote-friendly meditation sessions and cooking lessons – all of which you’re actively encouraged to use!
  • {Be}Informed: Competitive compensation, bonus potential, private company equity, merit reviews and promotion cycles, company pension, discounts programs, access to LinkedIn Learning, employee referral program, employee rewards & recognition, development programs and more!
  • {Be}Together: Community and belonging with our Employee Resource Groups (ERGs) and personal interest groups, ERG-driven events, speaker series, and celebrations, a dedicated DEI council, the virtual Collibra cafe, trivia, bingo games and much more! 

When in-person (office) life resumes, we look forward to more snacks, catered lunches, team offsites and social events (think holiday gift exchange, fundraising events, happy hours, celebrations and more)!

Equal Opportunity:

At Collibra, we’re proud to be an equal opportunity employer – which ties directly to our core value, “open, direct, and kind.” We realize the key to creating a company with a world-class culture and employee experience comes from who we hire and creating a workplace that celebrates everyone. 

With this, we proudly consider qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sexual orientation, pregnancy, sex, gender identity, gender expression, genetic information, physical or mental disability, HIV status, registered domestic partner status, caregiver status, marital status, veteran or military status, citizenship status or any other legally protected category.